Success story

National Health Plan Provides Barrier Breaking Tips to Increase Prescription Refills by 85%

Gaps In care
Healthcare marketing
Member engagement

Driving Results That Matter

A top-tier national health plan aimed to drive medication adherence by proactively encouraging commercial and Medicare members with diabetes and heart disease to refill their prescriptions on time.

The health plan partnered with Personify Health’s engagement team to automate outbound calls that reminded members with diabetes and heart disease on the importance of refilling their statin medication. Since leveraging the engagement services, they have seen significant results, including:


Improvement in refill rates


Refilled despite having known convenience issues (after barrier breaking tip)


Refilled after outreach, despite indicating no intent to do so



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